NOVEL IDEAS TO INSPIRE

If you have a small budget you can still make a big statement to celebrate the women you love. All you need is a light projector and some images or video footage. Why not illuminate your body, objects, and statues? Here are a few inspiring ideas to get you thinking…

 

#1 DIY ILLUMINATIONS

To inspire public and staff engagement, create a pop-up projection studio where individuals can celebrate their chosen heroines. All you need are a standard office projector and a camera. Invite people to bring a photograph of the woman they want to celebrate. Photograph them with a projection of their heroines, sharing the reason why they want to honour her, and post on social media with the hashtag #IlluminateHerstory.  Ogilvy & Mather replicated this activation at their offices in Dublin, New York, Paris, London and Madrid, as part of the 2018 Herstory Light Festival, generating 26 million Twitter impressions worldwide.

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#2 HERSTORYTELLING EVENT

Why not host a herstorytelling event in your home, office or community centre? Invite friends, family and colleagues to join you. Each person brings a photograph of a woman they love, sharing her story, wisdom and insights.

#3 GUERILLA ILLUMINATIONS

For the inaugural Illuminate Herstory Festival, Wanda Film Festival created a series of pop-up installations. Using a portable generator & 2000 lumen projector, they lit up iconic sculptures and statues around Belfast city in celebration of women in the film industry. Photography credit: Jonathan Beer.

#4 ILLUMINATE IN ORANGE & PINK

The #IlluminateHerstory festival colour themes are pink and orange, the universal colours of the Divine Feminine, symbolizing creativity, compassion, warmth, wisdom and joy. The priority is to illuminate with images because women have been invisible in public spaces, however, if this is not possible you can illuminate your building in orange and pink by purchasing colour filters for floodlights. 


#5 ILLUMINATE YOUR BODY 

Here are some fabulous references illustrating the visceral effect of illuminations on skin using a classroom projector. Make a powerful personal statement about an issue close to your heart with this simple technique.


#6 IMPOSSIBLE FAMILY PORTRAIT PROJECT

Skype's ‘Impossible Family Portrait Project’ by Pereira O’ Dell connected family members in different countries via live Skype video call projections to create family portraits across timezones.


#7 ILLUMINATE ANCIENT MONUMENTS

The inaugural Illuminate Herstory Light Festival was launched on the Hill of Uisneach - the Sacred Feminine centre of Ireland - where the Catstone illuminated with Ériu, the Sovereign Goddess of Ireland, captured by artists Jim Fitzpatrick, Patsy Preston, and Courtney Davis. 'Ancients Rising' is the 1st theme of Illuminate Herstory 2018, presenting a magical opportunity to light up ancient monuments such as dolmens, stone circles, temples, tombs, caves etc.

#Illuminate Herstory